+ Arete Yoga+ Queen Califia+ Califia Protein Oat+ Fear Street
VIDEO GAME
+ Trover Saves The Universe+ Quarantime
IMMERSIVE EXPERIENCE
+ Defy Reality+ Botanical Dimensions+ Verizon Connect+ Interactive Fashion+ Brighter In The Dark+ Under Armour Training Lab+ Verizon 5G SuperBowl
Arete Yoga
Objective
For the launch of their new line of quick dry yoga towels, California start-up Arete produced a 30 second spot that called for grounded sound design and a fresh, hip, athletic score.